About River Island

River Island began in the early 1960s and has grown into a British high-street icon known for trend-led ready-to-wear. The brand’s aim is straightforward: make fashion for real people who want to look and feel great, turning everyday moments into reasons to dress up.

What sets River Island apart is its mix of bold, on-trend design and everyday wearability — pieces that catch the eye but are easy to live in. The label also points to responsible steps like its “Kind Society” sustainability work, giving shoppers style with a conscience.

How to Apply a River Island Discount Code

  • Find your item — Browse the River Island website and scroll until you spot the piece you want.
  • Add to bag — Click Add to bag, then open View bag to check your selected items.
  • Open the promo field — In the price summary area you should see a line “Have a promo code?” — click it to open the box.
  • Enter the code — Type your discount code exactly (no extra spaces) and hit Apply to see instant discount.
  • Checkout — If the price looks right, click Checkout and finish placing your order.

What to Do if Your River Island Discount Code Isn’t Working

  • Double-check for typos, extra spaces, or wrong capitalization.
  • Make sure the code is valid (not expired, not one-time use) and meets any rules (minimum spend, excluded items, first-time buyer limits).
  • Try reloading the page, using an incognito window, or clearing your cache and try again.

Still not working? If none of the above helps, contact River Island customer support at +44 344 576 6444 for assistance.

River Island’s Student Discount

River Island's Student Discount Program

River Island makes it easy for students to save. Simply sign up or log in through either UNiDAYS or Student Beans to verify your student status. Once confirmed, you'll receive a digital code that typically gives you a 15–20% discount off your purchase when offers are active.

This is a great way to update your wardrobe for the new semester or find cozy pieces for your dorm room without paying full price. Just apply your unique code at checkout for instant savings on clothing, accessories, and home items.

Remember to always check the terms and conditions for specific welcome offers and limited-time deals to make sure you get the most out of your discount.

River Island’s Return Policy

River Island makes returns simple for US shoppers. You’ve got 28 days from purchase or delivery to send things back, as long as they’re unworn, clean, and still have the original tags. Just hang on to your receipt or dispatch email as proof!

Returns are handled through the online portal, where you’ll see a small return fee before you send your package. The best part? Every return is tracked, so you can keep an eye on it and know exactly where things stand.